We live in a world dominated by screens, but more and more signs point to change. Voice interfaces, augmented reality, sensors, and contextual assistants invite us to imagine a future where the interface becomes almost invisible.
In digital marketing, it’s not enough to launch campaigns and wait for results. The brands that truly grow are the ones that understand strategy is the foundation: being clear on why they exist, who they are speaking to, and the place they want to occupy in their customers’ minds. At Tribu, that’s always where we start.
In recent years, advances in artificial intelligence have given rise to a new generation of conversational assistants far more capable than the old pre-programmed response bots.
In all types of organizations—from service companies to industrial firms—financial management remains one of the biggest bottlenecks for decision-making.
Why good design doesn’t just solve problems—it also evokes emotion. Functionality is the floor, not the ceiling, of design. In a world saturated with clean, minimalist interfaces, emotional design becomes a competitive edge.
In many companies, the purchasing and procurement department operates under significant pressure: controlling budgets, maintaining supplier relationships, avoiding stockouts, and ensuring operational flow. But when information is scattered, outdated, or hard to interpret, the chain becomes vulnerable.
